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Gm, Ford Sales Crash in '06, Toyota, Honda Climb

Brand new year calls for an analysis of thevehicles, 7.9 percent down compared to 2005
previous year's performance for the benefitsales. For the month of December, Ford
of improvement. In the automotive industry,vehicle sales was down by 12.8 percent - 9.9
Toyota and Honda stand on the bright side ofpercent  for  cars  and  14.0  for  trucks.
2006. Said automakers experienced a rewarding
increase in sales. On the contrary, GM andOn the bright side of 2006, Toyota and Honda
Ford stand on the bleak abyss of the industryenjoy a gratifying increase in sales.
because  of  sales  doldrums.Toyota's sales were up by over 12 percent in
December and for the entire year. Consumers
GM reported US sales of 4.1 million vehiclespurchased 2.54 million cars and trucks with
in 2006, down by 8.7 percent from 2005. Thethe Toyota, Scion or Lexus brand name.
decrease is attributed to the shift of marketLeading Toyota sales is its Camry that
demand in favor of small cars. GM is famedretains its title as the best-selling car in
for its sophisticated sport utility vehiclesAmerica. There are 448,445 Camrys sold in
and pickups. Enthusiasts believe that 20052006, about 3.9 percent up from 2005 sales.
GMC truck accessories are manufactured with05 Toyota Camry accessories are playing
excellence just like other auto parts fromsignificant part in making the vehicle a
the  automaker.top-seller.
Paul Ballew, chief sales analyst of GM said,Jim Lentz, executive vice president for
"It was a challenging one. It's a year thatToyota Motor Sales USA said, "2006 was a
came in below expectations and deviated fromrespectable year for the industry if you
our plans at the start of the year." Inconsider the strain of erratic fuel prices
December, GM reported a 13 percent drop inand a housing bubble on an industry weaning
sales. According to the automaker the declineitself  from  incentives."
was due in part to sticking with GM's
decision to lower rental fleet vehicles salesWith regards to Honda, its December sales
and other marginally profitable sales. Fordfell by 0.8 percent but its 2005 sales were
parts accessories did not show any luringup by 3.2 percent. According to Dick
effect. According to some enthusiasts, Ford'sColliver, executive vice president of
2006 reports aren't likely to help the ailingAmerican Honda, the automaker has benefited
automaker.from having a line-up of fuel-efficient
vehicles.
Ford also reported sales of 2.9 million



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