| Let's face it, the wildfire spread of
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| | are getting better results.Provide a link
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| web-based portals designed to introduce
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| | on your website and newsletters to all of
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| independent music to the world has
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| | the sites you use to promote your music.
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| created a bewildering array of
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| | Remember your website visitors are your
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| opportunities and costs. So where do they
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| | hardcore web fans and are the most likely
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| all balance out? When does the cost of
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| | to check out and spread the word about
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| signing up to yet another music promotion
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| | your spot on other websites. So encourage
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| service yield results? What results are
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| | them to visit your profile on other
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| we looking for anyway?The key is to make
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| | websites. At the very least it raises
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| your web promotion targeted, systematic
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| | your stats on those websites - making
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| and rich.What is the main drive for
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| | your music look more popular!Try to
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| independent artists promote their music
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| | create a ring of sites that link to each
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| on the web? The fundamental incentive for
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| | other though the content you supply. For
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| web promotion is the opportunity to get
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| | example, you might have your music on
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| your music heard by people who might
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| | your own website and two other showcase
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| otherwise never know that you exist! If
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| | sites - Site A and Site B. Your site
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| people know you exist they can become
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| | should without a doubt link with Site A
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| fans and repeat-listeners. Which of those
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| | and Site B. Site A should link with your
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| fans buy CD's and downloads? Targeted
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| | site and Site B, Site B should link with
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| listeners.The most important goal of web
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| | your site and Site A and so on. What if
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| promotion is to attract targeted
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| | these sites don't allow you to setup
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| listeners.Any independent artist who says
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| | links to other sites? Put a web address
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| they use the web to sell their music has
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| | in the areas where they do allow you to
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| missed the primary target - attracting
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| | supply content. Like biogs or
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| targeted listeners. Attracting targeted
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| | descriptions.The ultimate aim of linking
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| listeners should be every independent
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| | all your sites is to provide your
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| artist's first priority. Remember, you
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| | listeners with a variety of access points
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| don't sell your music - listeners BUY
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| | to your music, as well as access to the
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| your music. It's a buyers market. The
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| | different ways various sites may deliver
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| more targeted listeners you have, the
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| | your music. Remember to link to your
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| more sales you make - provided you are
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| | specific page on the site and not just
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| systematic in getting your targeted
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| | the site itself. Your site linked with a
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| listeners.The best way to get targeted
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| | site that play your tracks on Internet
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| listeners is to be systematic.Many
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| | radio, linked with a site that sells your
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| artists tend to approach their web
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| | downloads, linked with a site that sells
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| promotion thinking that since they have a
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| | your CD's provides for a powerful
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| website and have signed up to a couple of
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| | combination of exposure.Be RichWithout
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| artist showcase sites, that the listeners
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| | money! That is the challenge that most
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| will just come pouring in. Yes you have
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| | independent artists face. The
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| managed to target some potential
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| | conventional approach to selling music is
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| listeners, but you still have to shout,
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| | that it should not be too readily
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| "Hey, over here...you'll like the sound
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| | available to listen to, should the
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| of this!" A systematic approach to
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| | incentive for listeners to actually buy
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| getting listeners to hear your music will
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| | albums be undermined. This has persuaded
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| attract and maintain their interest. But
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| | independent artists that they should
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| remember to make sure you have the
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| | limit web listeners to low-quality
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| content ready for the listener to
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| | snippets of streaming audio.Independent
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| enjoy.Sites rich in content will retain
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| | artists have to remember they don't have
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| your targeted listener.In the independent
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| | the resources and finances to support the
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| artist's case, the rich content is the
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| | "shotgun approach" of spraying their
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| music. This may seem like old news, but
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| | music across radio and music television.
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| look at the amount of independent artist
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| | Big artists have big companies behind
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| websites that give the visitor loads of
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| | them that need to recoup the costs of
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| info about the band but very little (or
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| | mass media exposure, and therefore try to
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| hidden) ear candy. Music should be the
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| | limit the extent to which listeners can
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| first thing a visitor gets. At the very
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| | sample their music on the web. Listeners
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| least they need an obvious link to where
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| | have already heard the music and are
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| they can listen to your music. And not
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| | trying to find a copy of their
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| just one or two tracks but a variety of
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| | own.Conversely, listeners haven't had a
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| your music. Independent artists have to
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| | chance to listen to independent artist
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| remember they have not had the radio
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| | through conventional media. Therefore
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| exposure to model the presentation of
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| | independent artists can't assume that
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| their music after more well established
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| | people will buy their music off of a
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| acts. Listeners need to be convinced they
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| | website if they don't get a chance to
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| like your independent music before they
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| | really listen to it. If people have
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| will buy it.So the question is how to
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| | already heard an artist's music, and like
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| make your web promotion targeted,
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| | it, the value they pay for is in owning a
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| systematic and rich?Tips for
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| | copy they can play whenever they like. If
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| Targeting.The best targeted listeners on
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| | people have not already heard an artist's
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| the web will be those that make it to
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| | music, the value is in being able to
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| your website. Find a way to know who they
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| | sample as much of the music as
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| are. Setup a newsletter and make it easy
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| | possible.So being rich is providing your
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| to sign up to it. People interested
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| | listeners with as much of your music as
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| enough to want to receive news about you
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| | they want to listen to before they buy
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| are your hardcore web fans, keep them
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| | it. Now you don't have to make all your
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| happy.The next best group of targeted
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| | tracks available for free download, but
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| listeners are those that hear your music
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| | you can provide good quality, full-length
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| on other sites. Try to pick sites that
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| | streams that impress the listener and
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| allow listeners to link to your site. If
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| | enhance your sound. Not tight-fisted
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| they like your music they might click on
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| | snippets that lose the listener because
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| that link to visit your site. You can
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| | they are lo-fi and over before they
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| then find out where these visitors are
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| | attract the listener's interest.Being
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| coming from. Find a good web statistics
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| | rich is also making your music available
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| package that lets you know which sites
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| | in a variety of formats for different
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| your visitors are being referred from.
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| | audiences. Telling fans that your music
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| Take note of those sites and focus your
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| | can be heard via Internet radio,
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| efforts with them accordingly.When
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| | on-demand streams, mp3 downloads and mail
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| choosing sites on which to promote your
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| | order CD means you can appeal to
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| music, check to see if they offer any
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| | listeners who prefer more than one type
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| individual stats relating to your music.
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| | of media. You can also use your web
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| Like how many track plays or page views
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| | promotion to go beyond simply plays and
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| you and your music receive on their site.
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| | sales - consider licensing.Licensing your
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| This way you can check in periodically
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| | music for use with television, film,
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| and monitor your performance with these
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| | advertising, websites, video games and
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| sites.Systematic Steps.The key to being
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| | other multimedia will open up your
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| systematic is organization. Keep a note
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| | listening audience, provide revenue and
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| of all the sites you use to promote your
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| | introduce a degree of professionalism to
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| music, a brief description of what they
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| | your career that attracts the notice of
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| do and how much it costs. Try to get into
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| | industry reps and A&R. Adding this depth
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| the practice of monitoring all of them
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| | to your web promotion helps to enrich the
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| regularly. Take note of which sites are
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| | presentation of your music and retain
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| getting better results than others and
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| | targeted listeners.So remember: a)
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| focus your efforts accordingly. You might
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| | maximise your targeted listeners, b) be
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| pay for minimal promotion on one website,
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| | systematic in obtaining them, and c)
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| while another gets you loads of listeners
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| | retain them by making sure your own site
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| for free. Naturally you'll want to put
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| | and other sites are rich in content.
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| more effort into updating the sites that
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|
