| With the millions of auctions that are on | | | | want to see what kind of deal they can get on |
| eBay and the thousands of similar products, | | | | a new one. I also indicated just widget at |
| you have to find a way to set yours apart | | | | the end instead of widget plus to catch the |
| from the others. You can spend extra money on | | | | potential buyers that just typed widget in |
| listing features, but this cuts into your | | | | the search box.Widget Plus. Like New Widget. |
| profits. One thing you can do that costs | | | | NR! (I did the same as above except that it |
| nothing is to have a good title.Remember that | | | | is a slightly used widget in excellent shape. |
| when a potential buyer is looking for | | | | I also indicated that I have no reserve on |
| something specific they will type in their | | | | this auction. Most eBayers dislike reserve |
| search just like you would a search engine | | | | auctions because they feel like they are not |
| looking for websites of your interest. It is | | | | getting a deal. Make sure you are accurate in |
| important to have a good title that will | | | | your description. Do not indicate that your |
| contain the keywords of what you are selling. | | | | item is in better shape than it actually is. |
| Let's say you are selling a Widget Plus. You | | | | I always capitalize the first letter of each |
| would want to make sure that in the title | | | | word. I believe that this draws attention |
| contained both the words widget and plus. The | | | | without looking like the all caps example |
| word plus in the product would indicate that | | | | above. If you use an abbreviation like NR, |
| the widget plus is an upgrade from the | | | | make sure it is in caps. Nr just does not |
| original widget. You also want your potential | | | | look good. The exclamation point on the end |
| buyers to know that you have a widget plus | | | | of this title is totally acceptable because |
| and not just a plain widget.I will show a few | | | | if the widget plus is a good item NR! Is |
| examples of less than desirable | | | | indicating a special deal.Widget Plus. Free |
| titles:Cheapest Widgets on eBay! (Are they | | | | Shipping On Widget! (If you are able to, free |
| really? It does not have all of the keywords. | | | | shipping is a good way to attract potential |
| Too cliché.)***Widget Plus*** (It has the | | | | buyers. If you have an accessory to throw in |
| full name of the product, but the added | | | | for free by all means do. This is also a |
| asterisks to draw attention are | | | | great way to draw potential buyers. Make sure |
| annoying)WIDGET PLUS! (This one is similar to | | | | you watch your cost on the freebies, you |
| the one above. This is like yelling, very | | | | don't want to lose money.Tittles are one of |
| annoying.)Keep in mind that your intention is | | | | the most important things in an eBay listing. |
| to draw a potential buyers eye without | | | | If they are done properly you can increase |
| looking cheesy or cliché. In my opinion | | | | the number of potential buyers that will stop |
| the best way to do this is the direct | | | | and take a look at your auction. If the title |
| approach. Use a title that is professional | | | | looks like the title to a spam email the |
| sounding. When you use a format like this you | | | | buyers will go on to the next seller. In the |
| are showing your potential buyers that you | | | | competitive world of eBay you have to use the |
| are confident in your product and describing | | | | best title possible to bring the eyes of the |
| it accurately without having to "pad" it with | | | | buyers to your auction and not another |
| annoying font tactics.Here are a few examples | | | | seller.Author information: Shawn Sellen is |
| of good tittles:Widget Plus. Unopened Widget. | | | | the owner of |
| (What I did here was indicate the product I | | | | |
| had and that it was still in the box. This is | | | | An Internet auction information website that |
| Important to state in the title if you have | | | | also offers free downloads. |
| an unused product on auction. Buyers will | | | | |