| Copyright 2006 John Thornhill | | | | title being offered. |
| Selling eBooks on eBay can be a great way of | | | | The free gift could also be a special report or other |
| producing an enviable revenue stream. By purchasing | | | | informational document you have authored yourself. |
| the rights to an eBook at the right price and then | | | | Although writing the additional material may be |
| selling the eBook to many customers, one can | | | | difficult or time-consuming (ghostwriters, of course, |
| generate a great deal of profit. However, there is an | | | | could be hired for this function), the end result could |
| interesting way of increasing eBook sales and | | | | be quite valuable. You will be offering something |
| producing an additional revenue stream simply by | | | | completely unique and timely. That alone should |
| giving things away to customers! | | | | inspire increased sales. You can also embed affiliate |
| As many eBay sellers have noticed, informational | | | | links to products for which you receive a commission |
| products are becoming an increasingly competitive | | | | within the text of the freebie. This could make your |
| field. More and more people are slowly learning about | | | | free giveaway item into a sales tool that could |
| the profit potential in eBook sales and are joining the | | | | generate impressive profits long after the eBook sale |
| fray. The market is nowhere close to being too | | | | is completed. |
| crowded, and there is still room for a great deal of | | | | Including a freebie with your eBook auction may |
| money to be made. However, those who want to | | | | seem counterintuitive at first. It doesn't seem to |
| truly prosper by selling eBooks on eBay can improve | | | | make a lot of sense, at face value, to give away |
| their odds by giving customers a little something | | | | anything! Doing something that increases the cost or |
| extra. | | | | effort required to conduct an auction also seems |
| Offering a free product to any buyers of an eBook | | | | almost at odds with increased profitability. However, |
| can separate one's auctions from others and make | | | | this is not the case. In reality, using a little added |
| buyers more interested in obtaining a product. If | | | | "extra" can increase sales by a margin that more |
| three sellers are offering the same eBook at the | | | | than justifies the gift. Your auction may stand out |
| same price, the seller who is also willing to include a | | | | more, give an additional reason to buyers to make |
| special free gift will undoubtedly earn the bulk of the | | | | their purchase with you, and even provide additional |
| sales. | | | | revenue through the use of affiliate links within the |
| The free gift can be another eBook title on a related | | | | free item. |
| subject. You may have another eBook "in inventory" | | | | After considering all of these factors, it is easy to |
| that is an aging title or somehow "past its prime." | | | | see why many eBay eBook sellers are providing their |
| Although you may no longer be selling the title as a | | | | customers with a little something extra! Freebies can |
| stand-alone product, it can make a great value-added | | | | actually be used as a great way to increase |
| free gift to your auction and may tempt many | | | | profitability. |
| buyers to look to you as a source for the primary | | | | |