| Copyright 2006 John Thornhill | | | | tempt many buyers to look to you as a source |
| | | | for the primary title being offered. |
| Selling eBooks on eBay can be a great way of | | | | |
| producing an enviable revenue stream. By | | | | The free gift could also be a special report |
| purchasing the rights to an eBook at the | | | | or other informational document you have |
| right price and then selling the eBook to | | | | authored yourself. Although writing the |
| many customers, one can generate a great deal | | | | additional material may be difficult or |
| of profit. However, there is an interesting | | | | time-consuming (ghostwriters, of course, |
| way of increasing eBook sales and producing | | | | could be hired for this function), the end |
| an additional revenue stream simply by giving | | | | result could be quite valuable. You will be |
| things away to customers! | | | | offering something completely unique and |
| | | | timely. That alone should inspire increased |
| As many eBay sellers have noticed, | | | | sales. You can also embed affiliate links to |
| informational products are becoming an | | | | products for which you receive a commission |
| increasingly competitive field. More and | | | | within the text of the freebie. This could |
| more people are slowly learning about the | | | | make your free giveaway item into a sales |
| profit potential in eBook sales and are | | | | tool that could generate impressive profits |
| joining the fray. The market is nowhere | | | | long after the eBook sale is completed. |
| close to being too crowded, and there is | | | | |
| still room for a great deal of money to be | | | | Including a freebie with your eBook auction |
| made. However, those who want to truly | | | | may seem counterintuitive at first. It |
| prosper by selling eBooks on eBay can improve | | | | doesn't seem to make a lot of sense, at face |
| their odds by giving customers a little | | | | value, to give away anything! Doing |
| something extra. | | | | something that increases the cost or effort |
| | | | required to conduct an auction also seems |
| Offering a free product to any buyers of an | | | | almost at odds with increased profitability. |
| eBook can separate one's auctions from others | | | | However, this is not the case. In reality, |
| and make buyers more interested in obtaining | | | | using a little added "extra" can increase |
| a product. If three sellers are offering the | | | | sales by a margin that more than justifies |
| same eBook at the same price, the seller who | | | | the gift. Your auction may stand out more, |
| is also willing to include a special free | | | | give an additional reason to buyers to make |
| gift will undoubtedly earn the bulk of the | | | | their purchase with you, and even provide |
| sales. | | | | additional revenue through the use of |
| | | | affiliate links within the free item. |
| The free gift can be another eBook title on a | | | | |
| related subject. You may have another eBook | | | | After considering all of these factors, it is |
| "in inventory" that is an aging title or | | | | easy to see why many eBay eBook sellers are |
| somehow "past its prime." Although you may | | | | providing their customers with a little |
| no longer be selling the title as a | | | | something extra! Freebies can actually be |
| stand-alone product, it can make a great | | | | used as a great way to increase |
| value-added free gift to your auction and may | | | | profitability. |