| Auctions are excellent tools for diversifying funding | | | | offers services emphasizing the importance of |
| streams for nonprofit development professionals. The | | | | bidders, donors and sponsors, and their respective |
| emergence of ubiquitous online access have made | | | | roles in a successful auction. Their Website is a |
| online auctions an excellent vehicle for nonprofits and | | | | valuable source of fundraising auction tips. |
| charities to raise funds while engaging stakeholders | | | | ************************************ |
| and other consituencies in their causes. eBay, the | | | | The promotional tools on eBay are very inexpensive. |
| leader platform for online auctions also provides a | | | | For instance, you can have a bold listing for just a |
| number of offerings for running nonprofit auctions. | | | | few cents. Highlighted listings are equally inexpensive. |
| Running a charity auction on eBay is simple, but | | | | These two tools could easily raise your final price by |
| getting the most from your efforts involves | | | | as much as 25%! Not all promotional tools cost |
| developing a strategy and understanding the ins and | | | | money. Many of them are free. The available |
| outs of eBay. Luckily eBay provides lots of | | | | promotional tools found on eBay are product finder, |
| information on how to be successful using their | | | | gallery, bold, highlight, border, gift services listings, |
| services.eBay wants you to be successful. Essentially, | | | | subtitles, featured home page, featured plus, |
| if their sellers are not making any money, eBay is not | | | | featured gallery, keywords, co-op advertising, and |
| making any money - or not enough money. eBay | | | | optimized listings. |
| does have one other very small source of revenue, | | | | If you are serious about making money from your |
| which comes from the sellers. This revenue is realized | | | | eBay auctions, or if you are selling just one high |
| from the promotional tools that actually help you, as | | | | ticket item, you should definitely take advantage of |
| a seller, have more successful auctions. | | | | the eBay promotional tools that are available to you. |
| ************************************ | | | | These can easily be found through your sellers |
| In addition to eBay, other vendors offer vehicles for | | | | account. |
| nonprofits to run fundraising auctions. CMarket - | | | | |