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Everything You Ever Wanted to Know About the eBay VeRO Program

VeRO stands for Verified Rights owner. no and tell them that if they don't
eBay has a program by which rights forward the counternotice I will file a
holders can stop the sale of infringing complaint with the US Attorney for
items.Too often VeRO is used to control California.I have had 17 VeRO takedowns,
the secondary market by companies who do 14 cases settled in federal court, one
not wish their items sold on eBay.Early expired counternotice and one case I lost
in the 2000's eBay actually verified that when the judge ruled that it didn't
the individual claiming rights was the matter that the VeRO member was an
rights holder. Now anyone with a fax attorney, training and expertise had no
machine and a willingness to lie can shut bearing and as long as he said "good
down compeititor auctions.If you are shut faith belief" he didn't have to prove it
down by a VeRO member do not "guess" as any further.Never threaten the VeRO
to what you may have done wrong and member with a lawsuit, that is all they
relist your item. You can be shut down need to take you into court. If however
again and suspended. The first step is they threaten you, that's all you need.
to contact the VeRO member and simply ask The counternotice establishes
why you were shut down. Make sure you jurisdication where you live, they have
are in the right, be sure of the products to come to you. I've been the reason
you are selling. If you bought a LV that many lawyers have enjoyed an all
purse for $25 and try to sell it on eBay expense paid trip to the wonderful state
as authentic you will get shut down, and of Colorado.Remember that eBay keeps
you should.Start an email folder and keep score, you may decide it's not worthwhile
all correspondence with the VeRO member. to fight the first VeRO takedown, or even
Keep it professional. You never know the second. But then when you are
when it will become a matter of record.If suspended for the third then you have a
however you are selling legit merchandise problem. A lot of VeRO members are not
the you can afford to get in the VeRO used to people questioning them and
member's face. When they shut down your getting in their face. Often they will
auction they use provisions of the DMCA. back down and retract the takedown. That
Ask the VeRO member if they know the is important, make sure they copy you
penalties for misrepresentation under 17 into the email to eBay.Remember two
U.S.C. 512(f)You have the option of important federal doctrines:First Sale
filing a counternotice if you can pry it Doctrine - once the owner of a copyright
out of eBays hands. That is tough, eBay item places the item in the stream of
doesn't seem to want to get involved in commerce by selling it he loses his
the counternotice process. If the VeRO exclusive statutory right to control it's
member claims trademark issues eBay will distribution. (copyright law)Fair Use
refuse to forward the counternotice at Doctine - you can use the trademarked
all. eBay will ask for proof of your name of the item you are selling - ie:
identity when filing the counternotice. you can use Coke if you are selling a
You don't need to provide this. The DMCA coke item. (trademark law)You can fight
does not require this nor does eBay back, I've had contact with quite a few
bother to actually even "verify" the sellers who have fought back and gotten
rights holder. Usually when they tell me their records cleared, you can also.
to provide proof of identification I say




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