| Errors in Judgment | | | | information. Make sure to note any damages or |
| Certain mistakes are common among eBay sellers, | | | | defects as well, to avoid many unnecessary returns. |
| even those with experience. But avoiding them can | | | | People will be more likely to trust you if they see |
| result in higher close rates and better final prices. | | | | youre honest and up-front right away. |
| Lynn Dralle, of shares the five top mistakes she sees | | | | 4. Putting Up Bad Photos or No Photos At All. Use a |
| eBay sellers make: | | | | background or shoot outside in indirect sunlightno one |
| 1. Writing a Bad Title. Look at the keywords other | | | | wants to see your living room or your messy desk in |
| sellers are using for similar items, and use every | | | | the background. If you sell clothes, dont attempt to |
| relevant keyword you canmake the most of your 55 | | | | model them yourself, or put them on your |
| characters! Avoid wasting characters on punctuation, | | | | childrenbuy a mannequin. Advises Dralle, Keep your |
| and using come-ons like L@@K to get peoples | | | | environment out of it. It makes your auctions look |
| attention. | | | | more professional. |
| 2. Setting the Wrong Starting Price. Look at lots of | | | | 5. Putting Up an Auction at the Wrong Time. Both |
| Completed Items listings and see what your item is | | | | time of year and time of day affect the success of |
| going for. If you start too high, you may lose buyers | | | | your auction. You wont get a lot of bids for a |
| interest. | | | | toboggan if you decide to sell it in August. While if |
| 3. Posting an Inaccurate or Incomplete Description. | | | | you sell video games, you might find that ending an |
| Failure to include the details of your product, such as | | | | auction at twelve noon results in a lot fewer of your |
| size, condition, markings, age, or history, will result in | | | | potential buyers being online than ending it at twelve |
| numerous questions and emails. And shoppers will feel | | | | in the morning. |
| less confident bidding without having all the | | | | |