| I firmly believe that to be a success
| |
| | customers are more likely to return.
|
| when selling ebooks on eBay you need to
| |
| | 6) Store Cross Promotion:- With an eBay
|
| have an eBay store. They more than pay
| |
| | store you can cross-promote your items.
|
| for the 6 monthly fee with the benefits
| |
| | This involves a small box appearing at
|
| they provide. These include cheaper
| |
| | the bottom of your listings promoting
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| fees, longer listing duration, and much
| |
| | some of your other listings. You can do
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| more. Find out about all the benefits
| |
| | this manually, automatically, or via
|
| below:
| |
| | store category. I prefer to do it by
|
| 1) Cheaper Fees:- The insertion fee for
| |
| | category as then the most relevant
|
| an auction listing on eBay is 15p. The
| |
| | listings appear and so there is more
|
| insertion fee for a buy it now listing on
| |
| | chance of a customer making a repeat
|
| eBay is 20p. However, the insertion fee
| |
| | purchase. For example, if a customer
|
| for a store listing is only 3p. On top
| |
| | buys a Chilli Recipe ebook and at the
|
| of this the gallery fee for auction and
| |
| | bottom of the listing you are promoting 4
|
| buy it now listings is 15p whilst the
| |
| | more recipe ebooks, it is likely that
|
| gallery fee for a store listing is only
| |
| | this is something the buyer will be
|
| 5p. These are the only two listing
| |
| | interested in, and so may make another
|
| features I use for my eBay ebook listings
| |
| | purchase from you. If however, 4
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| which gives me a total saving of between
| |
| | gambling guides appear, the customer is
|
| 12p-17p per ebook I list in my eBay
| |
| | unlikely to be interested in this, and so
|
| store. Now this doesn't seem like much
| |
| | is less likely to make a repeat purchase.
|
| of a saving, but since I list all my
| |
| | Repeat business will not only increase
|
| ebooks as store listings and only a small
| |
| | your profits but also increase your
|
| proportion as auction listings this
| |
| | long-term growth.
|
| actually equates to a significant saving.
| |
| | Recently eBay has also added the ability
|
| I would advise any other ebook sellers
| |
| | to cross-promote with other sellers.
|
| on eBay to also list their ebooks in this
| |
| | This is very easy to set up and eBay
|
| way as it will lead to huge cost savings
| |
| | manages the whole process for you. All
|
| for you. If you list your full inventory
| |
| | you have to do is go to the
|
| as eBay store listings, and then your
| |
| | "Cross-Promotion Connections" area of My
|
| most popular items on the main eBay site
| |
| | eBay and then use the request
|
| as either buy it now or auction style
| |
| | cross-promotions link in order to set
|
| listings you can save money and promote
| |
| | them up. If the other seller agrees then
|
| your eBay store (I will discuss this
| |
| | a box promoting their products will
|
| promotion aspect further in the next
| |
| | appear on your listings and vice versa.
|
| edition of the newsletter).
| |
| | This is again a valuable opportunity to
|
| 2) Longer Listing Duration:- The maximum
| |
| | increase sales.
|
| listing duration of a buy it now or
| |
| | 7) Store Tools:- With an eBay store you
|
| auction style listing is ten days. With
| |
| | get tools such as sales reports, traffic
|
| a store inventory listing you can list
| |
| | reports, and a basic newsletter tool.
|
| for 30 days, 90 days, or Good till
| |
| | The first two tools are very useful for
|
| Cancelled (the listing renews every 30
| |
| | monitoring how your business is growing.
|
| days till you cancel it). Not only does
| |
| | The traffic reports show you your daily
|
| this provide the benefit of added value
| |
| | traffic for all of your eBay pages, and
|
| for money, but it also saves you a lot of
| |
| | compare it to the traffic on those pages
|
| time. Instead of relisting an ebook
| |
| | both 4 weeks prior and 1 year prior.
|
| every ten days you can simply list it in
| |
| | This allows you to monitor both your
|
| your store as Good till Cancelled and not
| |
| | short term and long-term growth.
|
| worry about it again.
| |
| | The sales reports are particularly useful
|
| 3) Unlimited Inventory:- When you list an
| |
| | because they incorporate eBay fees and
|
| ebook as an auction or buy it now the
| |
| | PayPal fees. This means you can see how
|
| insertion fee goes up depending how many
| |
| | much actual profit you are making after
|
| items you want to list. When you list in
| |
| | all fees have been accounted for. They
|
| your eBay store the insertion fee remains
| |
| | also show sales growth so you can monitor
|
| at 3p whether you list 1 item or 1000
| |
| | this also.
|
| items. This is a huge benefit to ebook
| |
| | The newsletter tool whilst basic is also
|
| sellers because as you already know, you
| |
| | useful. If people opt-in to recieve your
|
| can sell infinite copies of the same
| |
| | newsletter then it can automatically be
|
| ebook, since it is digital. Therefore,
| |
| | set to send out monthly updates of new
|
| if you list 1000 copies of your ebook (or
| |
| | items that have been added to your eBay
|
| even more if you wish) as a Good till
| |
| | store. This again increases the chance
|
| Cancelled listing you will hardly every
| |
| | of repeat business. It is particularly
|
| have to maintain it. This will not only
| |
| | useful for ebook sellers who are likely
|
| save you time but also money.
| |
| | to be adding new products on a regular
|
| 4) Custom Store Pages:- With a basic eBay
| |
| | basis.
|
| store you get 5 custom pages (and even
| |
| | 8) Store Customisation:- With an eBay
|
| more with anchor and featured stores).
| |
| | store you can customise the look and feel
|
| These custom pages are useful ways of
| |
| | of the store, making it unique. The ways
|
| conveying extra information to your
| |
| | you can do this include adding a store
|
| customers. I use my custom pages for; a
| |
| | logo, adding a custom header to all your
|
| Disclaimer page, a Privacy Policy page, a
| |
| | logos, choosing the layout of your
|
| SPAM Policy page, a Terms and Conditions
| |
| | categories and listings, changing the
|
| page, and a Frequently Asked Questions
| |
| | colours, using promotion boxes, and much
|
| (FAQ) page. However, they can also be
| |
| | more. The benefit that this provides is
|
| used to convey other important
| |
| | that when customers visit your store it
|
| information to your customers or to
| |
| | is different and stands out from the
|
| promote one of your products or websites.
| |
| | rest. This will make them pay more
|
| Having these custom pages available in
| |
| | attention to your store, spend more time
|
| your eBay store makes you look more
| |
| | browsing, and hopefully lead to increased
|
| professional which in turn generates
| |
| | sales and long-term business.
|
| increased customer trust.
| |
| | 9) Store URL:- When you get an eBay store
|
| 5) Store Categories:- With an eBay store
| |
| | you get an actual URL ( which you can
|
| you get 20 custom categories which you
| |
| | promote. Not only does this link look
|
| can assign your listings to. This is
| |
| | much more attractive and professional
|
| extremely useful because customers who
| |
| | than the long and clunky View the Sellers
|
| are looking for a certain type of ebook
| |
| | Items link, but it also gets listed in
|
| will be able to browse by category. Some
| |
| | the search engines and the eBay stores
|
| of the categories I use include;
| |
| | directory. This means that you will have
|
| "Gambling Guides and Systems," "Email and
| |
| | traffic coming in from outside of eBay
|
| Autoresponder" and "Wholesale and
| |
| | also, which is a benefit you do not get
|
| Dropshipping." If a customer visits my
| |
| | without eBay stores.
|
| eBay store and only has a general idea of
| |
| | Hopefully this article has shown you that
|
| the ebook that they want, these
| |
| | for the low monthly fee of 6 you can save
|
| categories should guide them in the right
| |
| | time and money, look like a more
|
| direction, and then hopefully lead to a
| |
| | professional business, and increase your
|
| sale. Since many people who buy ebooks
| |
| | traffic and sales. You even get your
|
| will be merely browsing, these categories
| |
| | first month of having an eBay store free
|
| should increase sales and also make your
| |
| | so there really is nothing to lose and a
|
| store easier to navigate, meaning
| |
| | whole lot to gain.
|