How to win an auction


Ebay Ebook Success Tips: Auction Listing Design!

This month I have encountered two smalllistings. Choosing a User ID which is within
problems which have affected my eBayeBay policy will save you a lot of time in
business. If I had spent a little more timethe future.2) About Me Page:- Do you have an
thinking about the design of my auctionAbout Me page? If not you should get one as
listings, these problems could have easilyit is one of the best promotion tools you
been avoided and I would have had more timehave on eBay. If you do have one you really
to spend on other things instead of editingshould link to it in your auctions as from
tiny mistakes in nearly 100 listings. Therethe About Me page has much fewer restrictions
have been many similar occasions in the pastthan your other eBay pages (for example you
where a little more forward planning wouldcan link to your own website). If you want
have avoided me redesigning all my eBayto promote yourself on eBay the About Me page
auction listings. Therefore, my advice tois the best way to do it and the best way to
you in this issue is to think carefully aboutincrease traffic to your About Me page is
the design of your auction listings. Morepromote it fully.3) Ebay Store:- If you have
time spent on your listing now can mean MUCHan eBay store then it is essential that you
less time spent redesigning them in theprovide a link to it within your auction
future.Now the two actual problems Ilistings. Many customers who view your
encountered this month were the down to myauctions will not know that you have an eBay
PayPal address and my eBay ID. The firststore or if they do they may not know exactly
problem was that for some reason the Pay Nowwhat one is. If you want to maximise your
button in eBay was not working for allsales potential you need to make as many
customers. This led to me getting manycustomers aware of your eBay store as
emails from buyers saying the Pay Now buttonpossible. Putting a simple sentence at the
is not working, or worse many people sendingtop of your auction listings such as "Can't
payments to one of my email addresses thatwait for this auction to end? Then Click
was not registered with PayPal. The endHere to purchase it right now from my eBay
result was me having to explain and solve thestore" will give your eBay store maximum
problem via multiple emails to multipleexposure in your eBay auctions.4) Email
customers. So how could I have avoided thisAddresses:- Make sure that all relevant email
problem? Well in my actual eBay listing andaddresses are included in your auction
Payment Policy I made no reference to mylisting. Your PayPal email address must be
PayPal email address but included all myin here to avoid similar problems to the ones
other email addresses. I overlookedI experienced. All the email addresses you
including my PayPal email address in thewish to be contacted on should also be
listings simply because I assumed that theincluded as well. For example I include my
Pay Now button would work at all times.PayPal email , my delivery enquiries email,
Obviously not. I have now amended alland my general enquiries email. Even if you
listings to include my PayPal email addressonly have one email address which is the same
and thankfully since then I have had noas the one associated with your "Contact the
PayPal payments sent to the wrong emailSeller" you should still include an email
address.So now all seems fine and dandy withlink in your auction description simply
my eBay listings when 2 days ago I receivedbecause it makes it easier for the
an email stating that I needed to change mycustomer.5) Ebay Store Custom Pages:- If you
User ID because the previous one madehave an eBay store you are allowed to design
reference to this website. Now on eBay youcustom pages for whatever purpose you see
can get away with this type of User ID for afit. If these custom pages are in any way
while but sooner or later eBay will catch yourelevant to the auction then you should
out and make you change it. I knew this soinclude a link to them too.6) Images:- Have
really I should have chose a more sensibleyou put in all the images you want to use to
User ID instead of trying to get a littlepromote your auction. If not make sure they
extra traffic to my website. So how doesare all included. What about your eBay
this affect my listings? Well in everystore? If you have one then a store logo is
listing I include a link to my eBay feedbacka great way to promote your store, make you
and eBay About Me page which now needs to belook more professional, and hopefully
changed. So that means more fun for me as Iincrease traffic and sales.These are just a
will have edit all my eBay listings yetfew of the many things you should consider
again.So you may be wandering OK but what'sbefore listing an item on eBay. I am sure
the point of this story. Well you (andyou can think of many more. These rules are
hopefully me as well) can learn from myespecially applicable to ebook sellers on
mistakes. These two examples illustrate howeBay because you will be constantly re-using
just a LITTLE forward planning would havethe same auction listing to sell an ebook
saved a LOT of time for me and can do for youbecause you have an infinite supply. Getting
too. I will give you a few things to thinkthe listing as close to perfect now will save
about when designing your auction listingsyou a LOT of time in the future. Good
but you may think of more.1) Ebay ID:- Whenluck!!!Tom Parker (Owner and Creator of The
choosing an eBay ID you need to think aboutEbook  Cavern)
using one that both reflects your line of
business and also sticks to eBay policy. I
know that it may be tempting to use
**yourwebsitename** as a User ID but that is
a violation of eBay policy and they will make
you change it eventually. If you have tofree to use any of my articles on this
change your User ID then you have to changewebsite but if you do please include my
every Feedback and About Me link in all yoursignature (name and website) from above.



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