Charity Auctions - Invite the Right Audience

The most successful fundraising auctions focus morePrevious raffles would have collected names and
on getting the right people at their benefit eventaddresses also. There are probably others that have
rather that getting as many people as they can.shown interest in your cause in other ways as well.
Experienced charity auction planners know that theyHopefully, your nonprofit keeps a careful record of all
have a limited number of seats available at theiryour supporters.
event and want to fill those with donors who haveThe right people to invite are within this all-important
the most giving potential. Here are some ideas tolist of devotees. Look for those who have donated
help you develop the best audience for your charitymajor gifts, bid on or purchased high dollar items at
auction.previous events, were large sponsors, or purchased
The most important people to invite to yourcorporate tables. In short, you are looking for the
fundraising auction are those who have the meansmoney in the group. These vital supporters deserve
and the desire to support your nonprofit organization.to be cherished and treated like celebrities, and they
In the best case scenario, your nonprofit will haveshould be the first ones invited to your charity
information about people who have supported yourauction.
cause in the past. Look at records showing who hasYou may only have a fundraising auction once a year
donated money, services, or items and evenand you only have a couple of hours and a limited
volunteered. If you have had any past events ornumber of seats in the room. Make the most of the
fundraisers, then there should be lists of whofundraising opportunity by inviting the right supporters
attended and who bid on or purchased items.to your charity auction.