Charity Auction - Setting Your Fundraising Auction Revenue Goal

Setting a net revenue goal for your benefit auction istables or tickets at higher prices, you can expect
one of the most important elements of planning youreach guest to spend even more. If your nonprofit
fundraiser. It is necessary for your nonprofit stafforganization offers ticket prices that are low, the
and volunteers to have a target to shoot for whenaverage spent by each guest decreases.
creating the charity event. But estimating how muchWhen a nonprofit organization believes that their goal
fundraising money could be raised at your silentis to "make as much money as possible", they have
auction and live auction can seem difficult, especially ifnot completed the basic planning stages of a
this is your first charity auction event.successful charity auction. Not having a specific goal
While an exact dollar amount is impossible tofor your fundraising event is like throwing darts at
calculate, the best way to estimate the revenue is tothe target blindfolded. If no goal is decided on in the
multiply the number of guests expected at yourplanning of the charity event, there is no way to
benefit auction by the amount that each could beevaluate the benefit auction after it is over. If there
anticipated to spend. Guests, who are present at anwas a clear budget and a definite goal decided on
event where the benefit auction is not the mainbefore the fundraising event, then we can review
purpose of attending, are likely to spend less thanthe actual revenue and expenses afterward and
guests who are only at an event for the fundraisingdecide if the event was successful or if changes
auction. If the charity auction is selling corporateneed to be made for the next fundraising auction.